Detail Blind Consumers

Unless you dismiss all sources of media, it is hard not to have seen some sort of advertisement for Dell's new Inspiron Notebook series. Dell's new notebooks come in what seems like a thousand different colors well its only 8 so called "vibrant colors". Yet where are the stats for this damn notebook? All the ads want you to chose a color to meet your personality, even Dell's website goes to great length to make a flash window to help you find the optimal color that will help express yourself. Dell's most recent catalog hides the stats in a small removable booklet within its center pages. Even on their website, on the Inspiron page only a few details are listed: Bluetooth, webcam, wifi, blueray. Well, blueray is nice yet what kind of processor is going to process all that blueray data? After digging deeper into this Dell conundrum I found the Dell Inspiron notebook series sport (by default, without any customization) an Intel Core Duo 1.5 GHZ or in the two cheaper models an AMD Athlon 64 2X Dual-Core 1.7 or 1.8 GHZ processor. That sounds decent yet chugin blueray data... I would have liked something with more muscle. Oh wait! no blueray, only DVD/CD combo drives come with the basic models. Then why the heck on the main Inspiron page they list blueray right above the prices of the various models? If you look closely there is no blueray drive that comes with the basic packages nor webcams nor bluetooth. Yet maybe that stuff doesn't matter to the average Dell consumer, how could it matter? The damn thing comes in 8 vibrant colors.